Website Localization Services for Asian and Global Markets

Native linguists · 120+ languages · ISO 17100 certified

AsiaLocalize localizes websites for China, Japan, Korea, Southeast Asia and 120+ languages worldwide. Our native linguists adapt more than the page copy: interface text, SEO metadata, currencies, dates and address formats, images, and legal and privacy notices. 8,000+ projects delivered over 10+ years.

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What Are Website Localization Services?

Website localization services adapt a website for a new language and market. Beyond translating the page copy, they cover interface text, SEO metadata, date, currency and address formats, images and legal notices, and they test the result in context before launch. AsiaLocalize provides website localization for Asian and global markets in 120+ languages.

Website Localization at a Glance

Last reviewed: by the AsiaLocalize localization team.

Translation Gets the Words Right. Localization Makes the Site Work.

A translated website can still fail in a new market. Buttons get cut off mid-word, dates read the wrong way round, prices show in the wrong currency, and search engines can’t tell which language version to show to which audience. Website localization deals with all of this in the same project.

Our website localization services combine native-speaking linguists with localization engineering and multilingual SEO. Linguists translate and adapt the content. Engineers make sure it goes back into your site without breaking code, layouts or links. The SEO work helps each language version reach people who search in that language.

Language matters to buyers. In a survey of 8,709 consumers in 29 countries, CSA Research found that 76% of online shoppers prefer to buy products with information in their native language, and 40% never buy from websites in other languages (CSA Research, July 2020).

Laptop showing a website being localized, with multilingual characters and language icons

What We Localize on Your Website

Visible page copy is only part of a website. We also localize the parts visitors and search engines notice when they are missing.

Website elementWhat it includesWhat we check
Page contentLanding, product and service pages, blog articles, case studiesTone, terminology and calls to action that read naturally in the market
Interface textMenus, buttons, filters, form labels, error and confirmation messagesText length, truncated labels, placeholders and variables
SEO elementsTitle tags, meta descriptions, URLs, alt text, structured dataNative keywords and one indexable version per language
Formats and unitsDates, times, numbers, currencies, addresses, phone numbers, measurementsLocal conventions in each market
Images and graphicsText inside images, banners, screenshots, icons, colorsEmbedded text, cultural fit, images that need replacing
Video and audioSubtitles, captions, voice-overTiming and on-screen text (multimedia localization)
Transactional contentSign-up flows, triggered emails, notificationsConsistency between the site and the messages it sends
Legal textPrivacy notices, cookie banners, terms of useLocal-language versions ready for your legal team to approve
DownloadsPDFs, brochures, data sheetsLayout and fonts through desktop publishing

How Our Website Localization Process Works

  1. Scope and content analysis. We review your site, agree the target markets and languages, and list what is in scope: pages, interface strings, metadata, media and downloads. The quote is based on that analysis.
  2. Content extraction. We take content as a CMS export, resource files or a repository connection, so nobody copies text out of a browser, and code, tags and placeholders stay protected.
  3. Glossary and style guide. Before translation starts, we agree key terms, product names and tone for each language.
  4. Translation and adaptation. Native linguists translate in a CAT environment that reuses approved wording, and adapt formats, examples and images for each market. Native keyword research runs at the same time.
  5. Engineering and in-context review. Content goes back in its original structure. We review it on a staging build and fix layout issues such as expanded strings, truncated buttons, Asian-script line breaks, and right-to-left or vertical text.
  6. Launch and updates. Once you approve, the localized site goes live with its SEO set-up in place. New and changed content goes through the same glossary and translation memory, so approved wording stays consistent.

See our full translation and localization process.

Which CMS Platforms and File Formats Do You Work With?

We work with the content management systems and frameworks websites commonly run on, and with custom systems where content can be exported. Typical exchange formats include XML, JSON, YAML, PO, XLIFF and HTML files, CMS export packages, and repository connections through Git or an API. If your site needs file preparation, script handling or a continuous localization set-up for frequent releases, our localization engineering team takes care of it.

Website Localization for Asian Markets

Asian languages bring requirements that Western-language projects rarely meet: different scripts, different line-breaking rules, local search habits and, in mainland China, a hosting and filing question. We plan for these from the start of each project.

MarketLanguage and scriptLayout points we checkSearch and launch notes
Mainland ChinaSimplified Chinese (hreflang zh-Hans)Text wraps between characters. Some punctuation must not start or end a lineBaidu is an important search channel. See the note on ICP filing below and our guide to Chinese SEO and social media localization
Hong Kong and TaiwanTraditional Chinese (zh-Hant)Same character-based wrapping. Vocabulary differs from Simplified Chinese, so it is localized, not convertedA separate hreflang version for each script or region
JapanJapanese mixes kanji, hiragana and katakanaLine-start and line-end punctuation rules. Vertical text in some designsKeyword research in Japanese. See Japanese website localization
South KoreaKorean (Hangul)Words are separated by spaces, but line breaks don’t always follow themKeyword research for local platforms such as Naver as well as Google
Thailand, Laos, Cambodia, MyanmarThai, Lao, Khmer, Burmese scriptsNo spaces between words, so line breaks depend on word-boundary detection. We test wrapping and fonts on real pagesNative keyword research. Font support checked in each script
Vietnam, Indonesia, Malaysia, PhilippinesVietnamese, Indonesian, Malay, Tagalog (Latin script)Vietnamese uses many diacritics, so fonts and truncation are checked. Malay and Indonesian are related but separate languagesA separate version per market rather than one shared version

Hosting and filing in mainland China. Under China’s Measures for the Administration of Internet Information Services (State Council Order No. 292 of 2000, as amended), commercial internet information services in mainland China need a licence and non-commercial ones need a filing, and the licence or filing number must be shown on the website’s homepage. Whether this applies to your site depends on how and where it is served, so take technical and legal advice before launch. Our part is the localized content and its SEO set-up.

Selling online? Stores have their own requirements, including payment methods, marketplaces and sales calendars. See our e-commerce localization services.

Sources: W3C Internationalization, “Approaches to line breaking”; Google Search Central, “Tell Google about localized versions of your page” (updated 21 Sep 2026); Measures for the Administration of Internet Information Services, gov.cn.

Multilingual SEO

Multilingual SEO for Localized Websites

A translated page only performs if search engines know which market it is for, and if it uses the words local customers actually type. We localize for both.

Illustration of a laptop with charts, a magnifying glass and gears representing multilingual SEO
hreflang
Canonicals
Native keywords
Localized metadata

Language URL structure

Clear subfolders or subdomains for each market, so every version is easy to crawl.

hreflang annotations

Every language version lists itself and all the others, with codes such as zh-Hans and zh-Hant for Chinese scripts, so search engines can show each audience the right version.

Self-referencing canonicals

Each language version canonicalizes to itself, not to the English original.

Localized metadata & schema

Titles, descriptions and structured data rewritten for each market.

Native keyword research, not translated keywords

What customers search in Japanese or Thai is often not a translation of your English term. Our linguists research keywords in each market from scratch.

Explore multilingual SEO services →

Website Translation vs Website Localization

Translation is one part of localization. The table shows what else changes.

Website translationWebsite localization
Page copyTranslatedTranslated and adapted for tone, examples and calls to action
Interface textOften missedMenus, buttons, forms and messages localized and checked for fit
FormatsLeft as in the sourceDates, currencies, numbers and addresses follow local conventions
ImagesUnchangedText in images localized; unsuitable images flagged
SEOKeywords translated word for wordNative keyword research, localized metadata, hreflang
TestingProofreading of the textIn-context review on a staging build, plus layout and functional checks
UpdatesOne-offNew content handled through the same glossary and translation memory

Related Services

Our Achievements

10 Million Words

8,000+ Projects

10+ Years

120+ Languages

Why Choose Us?

AI-Driven Localization, Human Expertise

Global Support Across Time Zones, Locally Tuned Services

Industry-Specific Expertise Across Key Verticals

ISO 17100 and ISO 13485 Certified

Translation, Engineering and DTP in One Project

Customer-First Project Management, Every Step

Your reliable partner for website localization services

Get a Website Localization Quote

Tell us your website platform, target markets and languages, and roughly how many pages you have. We’ll review the scope and send a quote that shows what the project involves, from content extraction to in-context review.

Frequently Asked Questions About Website Localization

Website localization services adapt a website for a new language and market. They cover the page copy plus interface text, SEO metadata, formats such as dates and currencies, images and legal notices. They also include testing the localized site in context, so it reads and works as if it were built for that market.

Website translation converts the text. Website localization also adapts UI strings, SEO metadata, formats, images, colors and legal text so the site works and ranks like a native site in each market.

We localize websites into 120+ languages, including Simplified and Traditional Chinese, Japanese, Korean, Thai, Vietnamese, Indonesian, Malay, Tagalog and Hindi. Native linguists handle each language, and Asian-script layout issues such as line breaks are checked on a staging build before launch.

Cost depends on the number of words and pages, the number of languages, how content is extracted from your CMS, how much interface text and how many images are involved, and how much multilingual SEO work is in scope. We quote after reviewing your content. Our guide to localization cost explains the main factors.

Yes. We prefer to receive content as an export or through a direct connection to your CMS or repository rather than as copied text, because that preserves structure, placeholders and formatting, and lets translated content return in a form your build accepts. We work with the common platforms and with custom systems where an export is available.

Handled properly, a localized site adds reach without competing with your original. That depends on the URL structure, hreflang annotations and self-referencing canonicals being correct at launch, and on the metadata being localized rather than translated word for word. We work through those with your development team as part of the project.